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Advertising

Parker & James uses a variety of advertising techniques to solve a client's marketing problem. Whenever appropriate, we coordinate multiple advertising tactics in order to communicate a powerful, cohesive message.

Click to see samples from a variety of campaigns..

Space Advertising
   
Problem: Small, public, specialty college faced closure by state legislature.
   
Solution:

Promote college's strongest selling message in a compelling way through space advertising.

   
Results:

The successful, integrated advertising, direct marketing, and public relations campaign kept the doors open and increased admissions. Parker & James Communications won an award for changing the public's perception and improving the image of Massachusetts Maritime Academy.

   
 
   
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